Big Breakfast Buyer Beware

The “Big Breakfast” diet seems like a food fad made-to-order for anyone selling anything that could be consumed before 10:00am. And if you read this press release, notice how it is written – as if by the PR team of the dream diet to be. It even italicizes the amount of weight that participants lost on this diet (40 lbs). They might as well have written, “a whopping 40 pounds”.

Basically, In this diet, your breakfast accounts for roughly half of your daily calories, and includes milk, 3 ounces of lean meat, two slices of cheese, two whole grain servings, one fat serving and one ounce of milk chocolate or candy.

Nice. Milk chocolate and candy. For breakfast.

The authors go on to say how your body is “primed” to look for food in the morning. It is interesting, in this regard, that those cultures who are persistently, annoyingly slim and healthy do not have milk chocolate, candy, and a cheese pork chop before heading off to work.

Healthy cultures, such as in the Mediterranean region, breakfast is a must, but it is definitely the smallest meal of the day.

The bottom line? Big Breakfast buyers beware.