{"id":2161,"date":"2011-02-20T15:00:00","date_gmt":"2011-02-20T15:00:00","guid":{"rendered":"https:\/\/www.willclower.com\/blog\/2011\/02\/general-mills-ad-slogan-are-now-even-better.html"},"modified":"2016-09-21T09:14:08","modified_gmt":"2016-09-21T13:14:08","slug":"general-mills-ad-slogan-are-now-even-better","status":"publish","type":"post","link":"https:\/\/www.mymedwellness.com\/blog\/?p=2161","title":{"rendered":"General Mills ad slogan are \u2018Now Even Better\u2019"},"content":{"rendered":"<div style=\"clear: both; text-align: center;\"><a href=\"https:\/\/mlcmmqmgggev.i.optimole.com\/w:auto\/h:auto\/q:mauto\/f:best\/https:\/\/i0.wp.com\/4.bp.blogspot.com\/-VMQ-5wP2M40\/TV5xSW4zCcI\/AAAAAAAAC7s\/Zkubzt0kIQc\/s1600\/Lucky-Charms-Cereal.jpg\" style=\"clear: left; float: left; margin-bottom: 1em; margin-right: 1em;\"><img data-opt-id=197254553  fetchpriority=\"high\" data-recalc-dims=\"1\" decoding=\"async\" border=\"0\" height=\"320\" src=\"https:\/\/mlcmmqmgggev.i.optimole.com\/w:auto\/h:auto\/q:mauto\/f:best\/https:\/\/i0.wp.com\/4.bp.blogspot.com\/-VMQ-5wP2M40\/TV5xSW4zCcI\/AAAAAAAAC7s\/Zkubzt0kIQc\/s320\/Lucky-Charms-Cereal.jpg?resize=207%2C320\" width=\"207\" \/><\/a><\/div>\n<p><span style=\"font-family: Arial, Helvetica, sans-serif;\">The company that told you its Lucky Charms cereal was a &#8220;Smart Choice&#8221; &#8212; see the handy CHECK MARK right on the top of the box &#8212; even though this product is 41% sugar by weight, has a new ad slogan out.&nbsp;<\/span><br \/><span style=\"font-family: Arial, Helvetica, sans-serif;\"><br \/><\/span><br \/><span style=\"font-family: Arial, Helvetica, sans-serif;\">By the way, General Mills was forced to kill this &#8220;Smart Choice&#8221; ad campaign because of popular outrage over the obvious lunacy of proposing that Lucky Charms is an important part of anything.&nbsp;<\/span><br \/><span style=\"font-family: Arial, Helvetica, sans-serif;\"><br \/><\/span><br \/><span style=\"font-family: Arial, Helvetica, sans-serif;\">The new ad campaign is not for breakfast cereals, but for soups, such as their Progresso Light Soups. Fortunately, they were much less off-base with this one, telling consumers that their soups are &#8220;Now Even Better&#8221;.&nbsp;<\/span><br \/><span style=\"font-family: Arial, Helvetica, sans-serif;\"><br \/><\/span><br \/><span style=\"font-family: Arial, Helvetica, sans-serif;\">So, when you see this label on their soups, what they MEAN by that is listed here: <\/span><span style=\"font-family: Arial, Helvetica, sans-serif;\">&#8220;<i>increasing the size of chicken pieces in five flavors of soup, increasing the amount of vegetables in two flavors, improving the quality of beef in one flavor and decreasing the amount of sodium in five flavors<\/i>.&#8221;<\/span><br \/><span style=\"font-family: Arial, Helvetica, sans-serif;\"><br \/><\/span><br \/><span style=\"font-family: Arial, Helvetica, sans-serif;\">Chicken chunk size? I&#8217;m not so concern with, but the salt-choked nature of most soups is a huge concern. Increasing the amount of veggies is good as well. So, kudos to General Mills for not following a public relations disaster with a public relations disaster like a bad movie sequel (&#8220;Son of Smart Choices&#8221;).&nbsp;<\/span><br \/><span style=\"font-family: Arial, Helvetica, sans-serif;\"><br \/><\/span><br \/><span style=\"font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 11px;\"><\/span><a href=\"http:\/\/www.foodnavigator-usa.com\/Legislation\/General-Mills-wins-right-to-claim-its-soups-are-Now-Even-Better\">General Mills wins right to claim its soups are \u2018Now Even Better\u2019<\/a><\/p>\n<p>For more information: <a href=\"http:\/\/www.willclower.com\/\"> Click here to visit Will Clower&#8217;s website. <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The company that told you its Lucky Charms cereal was a &#8220;Smart Choice&#8221; &#8212; see the handy CHECK MARK right on the top of the box &#8212; even though this &hellip; <\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":true,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[494],"tags":[389,299,45],"class_list":["post-2161","post","type-post","status-publish","format-standard","hentry","category-articles","tag-advertisements","tag-fast-food","tag-soup"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p7Qv5g-yR","jetpack_likes_enabled":true,"jetpack-related-posts":[{"id":2439,"url":"https:\/\/www.mymedwellness.com\/blog\/?p=2439","url_meta":{"origin":2161,"position":0},"title":"Healthy breakfast cereals","author":"Will Clower","date":"February 28, 2010","format":false,"excerpt":"Check this out (picture below). These cereals are festooned w the check marks that tell you just how ... Oh so healthy ... They are for you.Btw, Lucky Charms is 41 percent sugar, by weight. Healthy? What a crock.","rel":"","context":"In &quot;Articles&quot;","block_context":{"text":"Articles","link":"https:\/\/www.mymedwellness.com\/blog\/?cat=494"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2579,"url":"https:\/\/www.mymedwellness.com\/blog\/?p=2579","url_meta":{"origin":2161,"position":1},"title":"Cheerios is a Drug??","author":"Will Clower","date":"May 15, 2009","format":false,"excerpt":"No kidding ... a drug. That is, according to the FDA.In fact, General Mills has been told to change the marketing of its popular Cheerios whole grain cereal, as the health claims it currently uses classify it as an unapproved drug.The food giant has until next week to tell the\u2026","rel":"","context":"In &quot;Articles&quot;","block_context":{"text":"Articles","link":"https:\/\/www.mymedwellness.com\/blog\/?cat=494"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2154,"url":"https:\/\/www.mymedwellness.com\/blog\/?p=2154","url_meta":{"origin":2161,"position":2},"title":"Is Sarah Palin A &#8220;Fruit Loop&#8221;?: VIDEO","author":"Will Clower","date":"February 27, 2011","format":false,"excerpt":"British celebrity chef Jamie Oliver called Sarah Palin a \"Froot Loop\" for criticizing the Obama administration's healthy eating initiatives, and said getting healthy foods to kids is a civil rights issue.The U.S. is in a \"really dark moment\" when it comes to children's health and needs to make it a\u2026","rel":"","context":"In &quot;Articles&quot;","block_context":{"text":"Articles","link":"https:\/\/www.mymedwellness.com\/blog\/?cat=494"},"img":{"alt_text":"","src":"https:\/\/mlcmmqmgggev.i.optimole.com\/w:auto\/h:auto\/q:mauto\/f:best\/https:\/\/i0.wp.com\/lh4.googleusercontent.com\/-nuAdjVq_H78\/TWpvGl0PluI\/AAAAAAAAC8k\/9TaVI2Ignw4\/s320\/FruitLoops.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":2493,"url":"https:\/\/www.mymedwellness.com\/blog\/?p=2493","url_meta":{"origin":2161,"position":3},"title":"Smart Choices program","author":"Will Clower","date":"October 22, 2009","format":false,"excerpt":"Good morning. Do you ever read something in the news and say, \"WHAT??\" That's EXACTLY how I felt when I read about the food industry's Smart Choices labeling program.Here is this morning's audio on Smart Choices labeling.Okay, here's the bottom line -- they want to convince you that Fruit Loops\u2026","rel":"","context":"In &quot;Articles&quot;","block_context":{"text":"Articles","link":"https:\/\/www.mymedwellness.com\/blog\/?cat=494"},"img":{"alt_text":"Bookmark and Share","src":"https:\/\/mlcmmqmgggev.i.optimole.com\/w:auto\/h:auto\/q:mauto\/f:best\/https:\/\/i0.wp.com\/s7.addthis.com\/static\/btn\/v2\/lg-share-en.gif?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":2455,"url":"https:\/\/www.mymedwellness.com\/blog\/?p=2455","url_meta":{"origin":2161,"position":4},"title":"FDA Data Glut","author":"Will Clower","date":"February 8, 2010","format":false,"excerpt":"This article in the New York Times reports on the Food and Drug Administration efforts to encourage manufacturers to post calorie counts on the front of food packages. They also want to standardize serving sizes. That\u2019s a great strategy for the FDA to use to counteract obesity, because there\u2019s just\u2026","rel":"","context":"In &quot;Articles&quot;","block_context":{"text":"Articles","link":"https:\/\/www.mymedwellness.com\/blog\/?cat=494"},"img":{"alt_text":"Bookmark and Share","src":"https:\/\/mlcmmqmgggev.i.optimole.com\/w:auto\/h:auto\/q:mauto\/f:best\/https:\/\/i0.wp.com\/s7.addthis.com\/static\/btn\/v2\/lg-share-en.gif?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":2689,"url":"https:\/\/www.mymedwellness.com\/blog\/?p=2689","url_meta":{"origin":2161,"position":5},"title":"Soupy Sales","author":"Will Clower","date":"October 11, 2008","format":false,"excerpt":"It's great to finally see some GOOD news for our culture of health for a change. This recent article reflects the fact that consumer demand is pushing the supply. In other words, if WE purchase healthy foods, food manufacturers will have to comply.We are probably most familiar with the organic\u2026","rel":"","context":"In \"MSG\"","block_context":{"text":"MSG","link":"https:\/\/www.mymedwellness.com\/blog\/?tag=msg"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.mymedwellness.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/2161","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mymedwellness.com\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mymedwellness.com\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mymedwellness.com\/blog\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mymedwellness.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2161"}],"version-history":[{"count":1,"href":"https:\/\/www.mymedwellness.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/2161\/revisions"}],"predecessor-version":[{"id":3156,"href":"https:\/\/www.mymedwellness.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/2161\/revisions\/3156"}],"wp:attachment":[{"href":"https:\/\/www.mymedwellness.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2161"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mymedwellness.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2161"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mymedwellness.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2161"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}